As I was sitting down to pen a post about the Face of Opportunity Contest, in which British Airways rewards 250 submissions with roundtrip flights to anywhere, I came across this blog written by travel advisor Chris McGinnis that already says it all.
You see, Chris actually accompanied last year’s crop of contest winners on their BA charter flight from New York to London. He’s obviously very enthusiastic about this particular small-business promotion.
As we look around we’re starting to see similar contests targeted to business travelers. For example, we previously wrote about the Fairfield Inn & Suites Small Business Boost Contest giving away cash and free hotel nights.
Looks to us like the beginning of a marketing trend.
(Note: Now that companies can offer their own prizes to winners of business plan competitions through Bizplancompetitions.com, it is not necessary that they go through all the effort and expense of establishing their own contest. Contact us for more details.)View all posts by joeh → This entry was posted in Updates. Bookmark the permalink.